If you’ve ever bought a car from a traditional car dealer, you have more than likely thought, “There must be a better way.” You may have been let down by the selection. You may have felt defeated by the amount of time you’ve spent on researching your purchase. You may have been ensnared upon entry into the dealership by a pushy salesperson who wouldn’t let you breathe let alone sleep on your decision to buy. The stereotype of the used car salesman is around for a reason, so it’s no wonder that many car buyers decide to pursue an anti-dealer experience.
An international Accenture survey of 10,000 potential car buyers found that to be the case, showing the increasing popularity of skipping the dealership altogether and moving online to buy vehicles. Already 16 percent of those surveyed have purchased a new vehicle online; and 53 percent reported they would consider doing so. Similarly, AutoTrader’s Car Buyer of the Future study found that the experience is key to customers. In fact, more than half of respondents said they value experience over price point.
So what are the key elements of the car-buying experience that currently drive consumers away from the traditional dealer? MATS.org has found these ten pieces of the process to be the most worrisome for buyers.
If you can’t stand these aspects of car buying, you might want to skip the traditional car-buying experience and instead pursue an anti-dealer experience. The first option you might consider would be going online to complete all aspects of the purchase. Avoiding the traditional experience doesn’t mean you have to take care of everything yourself, though.
MATS.org gives you the best of both worlds, offering the guidance and knowledge a good dealership provides while cutting out the pressure. MATS.org does the work, and you get a worry-free way to get the right car in your driveway. If you’re in the market for a vehicle and a car-buying experience without hassle appeals to you, fill out our Vehicle Request form, and one of our talented car buying specialists will be in touch to help you buy the right car.
Let us know on our Facebook page which of these top ten — or another element of the car-buying experience — you dislike the most.
Topics: Car Shopping
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